Your comprehensive guide to landing your first remote closing gig

Today, I'm sharing exactly how I landed my first remote closing gig using LinkedIn.

Learning to get closing roles means you can earn decent money online, have a flexible work schedule, and have the freedom to live/work from anywhere.

Sadly, many people miss out on these remote closing opportunities because they don't know where to start or how to navigate this niche online job market.

Fear not, especially if you already have sales experience, as in this post, I’ll share a method that could land you a client within a few weeks.

Let's dive in.

Step 1: Optimise your LinkedIn profile

Craft a compelling LinkedIn profile to attract potential clients. Start by creating a headline that will resonate with your dream clients, such as my one:

Now that your headline has caught their eye - create a summary section which talks about the problems your prospects face and how you can help.

I use a framework called BrandScript by Donald Miller from the book Building a StoryBrand to do this. It's like a short story that sells. Here’s what it looks like:

Step 2: Build your database

Make a list of potential clients or businesses that match what you're looking for, like agency owners or coaches.

Research these prospects and focus on those actively investing in lead generation. People running ads or consistently creating content daily likely need closers.

Tools like Sales Navigator can efficiently filter and build this list, ensuring your prospects perfectly fit your services. Additionally, Facebook Ad Library is a great place to check their ads.

Step 3: Start creating content

Attract your prospects by posting relevant content. You don't need to show your face or create videos on LinkedIn; short text-based posts are super effective.

Here’s an example from my profile, to give you an idea of what I’m talking about:

A common mistake is skipping this step. Creating content shows your expertise and is valuable to your target audience, making them more likely to want to connect with you.

If you're unsure what to post, I recommend following people like Justin Welsh and Matt Gray and investing in their courses.

Content OS by Justin or Content Empire OS by Matt are affordable at $150 and cover everything you need to know about creating content for LinkedIn or Twitter in just 90 minutes.

Try to post daily or at least three times a week. Being consistent helps potential clients notice you and take you seriously when they visit your profile.

Step 4: Connect with your database

Once you've built a small bank of engaging content, say about nine posts, it’s time to start connecting with the people on your list.

If the people you want to connect with create content, like and thoughtfully comment on their posts before sending them a non-personalised connection request after they reply to one or two of your comments.

For those not consistently creating content, send a friendly connection request like this:

Try different approaches and see what works. If you're getting a 30%-40% success rate, you're doing well. If it’s less, tweak your opener.

After connecting, reach out again without being salesy. Appreciate their work and subtly mention your expertise without asking for anything.

For example:

This puts you on their radar without pissing them off, and you should start receiving responses like this:

Step 5: Receive inbound messages

Consistent posting, engagement, and a well-curated profile will start generating inbound messages from people interested in your services.

Here are some examples of messages I started getting after a couple of weeks:

These inquiries will be warm and should lead to serious conversations about your remote closing services.

Step 6: Arrange discovery calls

Lastly, it’s time to land a role through a remote interview. I like to frame these interactions as discovery calls since they allow you to show off your sales skills.

You can learn about their current situation versus their desired situation and position your remote closing services as the ideal solution rather than getting grilled with interview questions.

To wrap up

I used this method to secure my first remote closing role. While this approach is effective, remember that there are numerous other strategies to break into remote closing. Stay tuned for future posts where I’ll delve into some alternate options.

If you have any questions, feel free to reach out by replying to this email. Otherwise, best of luck on your journey to securing your first remote closing client. ✌️